ABOUT ME
About DR Abdallah
Executive Marketing & Business Strategy Leader with deep expertise in Behavioral Economics, Strategic Marketing, Business Management, and Business Development.
I specialize in designing and executing growth-driven strategies that combine data, behavioral insights, and market intelligence to influence decision-making, optimize performance, and drive sustainable business impact across regional and international markets.
Currently serving as CEO of the Arab Health Organization (AHO) and Regional Director at the International Marketing Board (IMB), I work closely with organizations across healthcare, pharmaceuticals, education, and professional services to build scalable models, optimize go-to-market strategies, and lead cross-border partnerships.
My professional focus lies at the intersection of :
Certified by Google, Meta, and IDM, with hands-on expertise in SEO, SEM, Paid Media (Google Ads, Meta Ads, Performance Max) and data analytics, I bring a proven track record in leading global campaigns, advising executive teams, and mentoring high-performing marketing and business teams.
Passionate about leveraging behavioral science, strategy, and technology to create measurable growth, long-term value, and meaningful impact through international collaboration.
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